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ANNA's Blog

Pflegehinweise - Schmuck

Care Instructions - Jewelry

To keep your ANNA pieces looking especially beautiful so you can enjoy them for a long time, they need a little attention and care now and then. We’re sharing our most important care tips and how to store your jewelry properly.

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ANNA x The Uranian Approach Card

ANNA x The Uranian Approach

May we introduce: This is the Uranian Rabbit. He comes straight from Uranus and has boarded his rocket to fly to the ANNAVERSE, where he has an important astrological mission to fulfill. Together, the Uranian Rabbit and ANNA bring the stars down from the sky for you and transform them into sparkling pieces of jewelry: Discover your astrological signature, your "BIG 3" – the Sun, Moon, and Ascen...

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Frau in Abendrobe vor historischem Gebäude in Wien


In "new" splendor at the Opera Ball

"Alles Walzer" has returned at last! After a two-year hiatus, the most dazzling night of the nights is back at the Vienna State Opera Ball. A staple of the Habsburg era, ‘Alles Walzer’ has provided endless joy and merriment as an exceptionally prominent event that attracts numerous domestic and foreign visitors. The right gown makes the night, of course, especially considering Walzer’s dress co...

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Ein Diamant als Wertanlage

Diamonds as an investment

Fascination with diamonds has existed since we laid eyes on these stunning gems. Formed approx. three billion years ago in the innermost portions of the earth and thrust to its surface due to volcanic eruptions, these rarities have captured our attention since time immemorial. According to legend, the diamond even served a symbol of the sun in ancient Egypt. Today, the diamond enjoys an unrival...

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Kind mit Armband I Wish in Sterling Silber

ANNA x Make-A-Wish

A collaboration close to our hearts. Grant life-changing wishes for children living with critical illnesses, and help bring hope and strength. ANNA Inspiring Jewellery would like to support with full conviction this beautiful mission of Make-A-Wish, the world's largest wish-granting organization. Small star. Big wish.
We are all fascinated by stars. They help us dream, give and receive hope, an...

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Schmuckpflege im Sommer

Jewelry Care in Summer

The long-awaited summer is finally here, and we're looking forward to sunny days at the beach or by the pool. The most beautiful summer looks are quickly created, and our favorite pieces of jewelry sparkle especially beautifully against tanned skin. However, the hot season also presents a few challenges for your jewelry – strong sunlight, salt water, chlorine, sunscreen, and sand. We'll tell yo...

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Exklusives Dinner mit ANNA

Exclusive dinner with ANNA

Customers worldwide have been enjoying ANNA's radiant and spectacular jewelry for upwards of ten years now. This story's origins trace back to the woman herself, Anna and her persistent belief in her ability to make her own dreams and the dreams of others come true. But Anna wasn't the only woman to help realize this dream: Anna has enjoyed the support of numerous women, many of whom are custom...

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Der perfekte Schliff

The perfect cut

Diamond lovers are well aware the most precious of all gemstones vary greatly in detail and quality and always adhere to the four C's: cut, clarity, color, and carat. Perhaps most exciting and apparent of these four C's is a diamonds cut, or shape. The cut imbues each diamond with a unique appearance resulting from the gem's distinct angles, symmetries, and proportions, all of which provide a s...

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Die Ewigkeit beginnt mit einem Ring

Eternity begins with a ring

We’d like to use our blog to share an incomparable moment representing love, life, and the journey these two things combined offers. Sit back, relax, and be prepared to have the old heartstrings pulled. We’d like to thank Phil and Anne, loyal customers at ANNA in Hamburg for allowing us to become a character in their amazing story.

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