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A Symbol with Meaning

The Signature Star

All About the Iconic Star

As a central symbol, the ANNA Signature Star adorns many of our jewelry pieces, accessories, and our fashion & home collections. Whether as a sparkling pendant, a delicate engraving, or a small detail – the ANNA Signature Star is omnipresent and gives each piece a very special meaning.

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The Origin of the Symbol

This unmistakable emblem of our brand carries a deep meaning. The star is composed of four stylized A's, representing ANNA. These A's point in all directions, symbolizing the multitude of possibilities life offers. It is up to us to recognize these possibilities and seize them.

Reaching for the Stars

The star is much more than just a design element. Inspired by the beauty and mystery of the universe, the ANNA Signature Star represents the pursuit of one's own goals and symbolizes the courage to follow one's dreams and expand in all directions. It reminds us that we can all reach for the stars in our lives and symbolizes the strength that lies within each of us.

Wear the ANNA Signature Star as your personal talisman. It is meant to be your daily companion and motivator. Discover our selection of jewelry pieces that feature the iconic star here.

"The star is made up of four A's, derived from my name. It represents all the positive words that begin with A. The message behind it? Have the courage to reach for the stars!"

Anna Ausserladscheider, founder and designer of ANNA

It all started with a big dream and a small store

The story of ANNA began in 2009 with a big dream in a small store in the heart of Vienna. Today, some years and locations later, our jewelry is still made with love and dedication. Most of the pieces are made at our in-house workshop, located in the city of dreams. But who is ANNA?